2015 Brings Fresh Online Identity for Colorado Immigrant-Rights Organization

June 29, 2015

The Colorado-based nonprofit, Rights for All People (RAP), envisions a world where everyone has access to quality education, affordable healthcare and just-wage employment. The organization believes the rights of all people must be respected, and it actively partners with allies in Colorado to fight against anti-immigrant legislation across the state.

As the oldest immigrant-rights organization in Colorado, RAP has been advocating for the Spanish-speaking Latino community in Denver for two decades. During a recent project, funded in part by a grant from Voqal Fund, Rights for All People expanded its online capacity and reach.

The new user-friendly website has increased community engagement, promoted a culture shift among RAP staff and nearly doubled the number of monthly online donors. According to former RAP Executive Director, Lisa Duran, the decision to launch a member-led blog on its new website has “created a lot of excitement within our membership. We are changing the world through our personal stories.” The updated website has provided a sense of pride for RAP members. Duran adds, “we finally felt like we could see all of our hard work reflected online for the world to see.”

Voqal Fund seeks to assist nonprofits in communications technology projects like RAP’s website redesign. Nonprofits often struggle to find the resources needed to stay relevant and current with the quickly evolving digital media landscape.